Comments on: BMW to Temporarily Close Leipzig http://www.bimmerfile.com/2008/10/08/bmw-to-temporarily-close-leipzig/ BMW News & Opinion, BMW M3, BMW 1M, BMW 1 Series, BMW 3 Series, BMW 5 Series, BMW X5, BMW X6, BMW X3, BMW i Sat, 11 Feb 2012 00:10:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: BimmerFile » Archive » Exclusive: BMWNA Re-thinking Sales Plan http://www.bimmerfile.com/2008/10/08/bmw-to-temporarily-close-leipzig/comment-page-1/#comment-3205 BimmerFile » Archive » Exclusive: BMWNA Re-thinking Sales Plan Thu, 09 Oct 2008 18:40:02 +0000 http://www.bimmerfile.com/?p=882#comment-3205 <p>[...] we reported yesterday, BMW will be cutting overall production at the Leipzig plant. This was not part of the original plan of just moving allocations, by eliminating cars this [...]</p> [...] we reported yesterday, BMW will be cutting overall production at the Leipzig plant. This was not part of the original plan of just moving allocations, by eliminating cars this [...]

]]> By: Ben http://www.bimmerfile.com/2008/10/08/bmw-to-temporarily-close-leipzig/comment-page-1/#comment-3202 Ben Thu, 09 Oct 2008 18:19:33 +0000 http://www.bimmerfile.com/?p=882#comment-3202 <p>Ditto Doug.</p> Ditto Doug.

]]> By: Michael http://www.bimmerfile.com/2008/10/08/bmw-to-temporarily-close-leipzig/comment-page-1/#comment-3201 Michael Thu, 09 Oct 2008 17:56:04 +0000 http://www.bimmerfile.com/?p=882#comment-3201 <p>Doug,</p> <p>Very well put and though out comment, I could not agree more!</p> Doug,

Very well put and though out comment, I could not agree more!

]]> By: Doug http://www.bimmerfile.com/2008/10/08/bmw-to-temporarily-close-leipzig/comment-page-1/#comment-3200 Doug Thu, 09 Oct 2008 17:19:56 +0000 http://www.bimmerfile.com/?p=882#comment-3200 <p>I am torn about this news. On the one hand, BMW stands for the freedom of enthusiast driving, which I am very much for.</p> <p>On the other hand, BMW is starting to stand for luxurious living, which I am apathetic about.</p> <p>Seeing BMW reduce production is sad for the enthusiast mindset, but those who see conspicuous consumption as a side-effect of too much materialism might see this slow-down as a reality check.</p> <p>I believe BMW can survive and thrive without being a luxury car. When the good times return, I hope they can focus more on the lifestyle of performance than luxury. Performance doesn't mean no leather seats or a harsh ride, it just means experience over indulgence.</p> I am torn about this news. On the one hand, BMW stands for the freedom of enthusiast driving, which I am very much for.

On the other hand, BMW is starting to stand for luxurious living, which I am apathetic about.

Seeing BMW reduce production is sad for the enthusiast mindset, but those who see conspicuous consumption as a side-effect of too much materialism might see this slow-down as a reality check.

I believe BMW can survive and thrive without being a luxury car. When the good times return, I hope they can focus more on the lifestyle of performance than luxury. Performance doesn’t mean no leather seats or a harsh ride, it just means experience over indulgence.

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