BMWUSA 335d Build Your Own

Sections: E90 3 Series, EfficientDynamics, Sales/Marketing Nov 22nd, 2008

The 335d configurator finally went live so you can build your own! With the higher base MSRP of this car and a few packages it is easy to break the $50,000 barrier without even trying.

This price-point is approaching/entering 5 Series numbers for a 3er so if the Advanced Diesel will be a success is definitely going to be an uphill battle. As they say, “the proof is in the pudding” so until we are able to put the car through its paces we can’t say the premium is worth it. Though on paper it looks like it will be.

Written By: Michael

4 Comments

JonPD Nov 22nd, 2008 Link

Very cool have been playing with it today.

Nick Nov 22nd, 2008 Link

it would have been nice if could have thrown in an accessory or two for the premium price on this vehicle…i mean come a 45K 3-series sedan WITHOUT options? I don’t see how they can justifiably price this, especially nickel and diming by charging for such petty stuff such as an ipod/usb adapater and satellite radio….these come standard on cars less than half this price come on BMW

drew Nov 23rd, 2008 Link

their pricing strategy suggests they aren’t that strongly behind it. they ought to make it cost the same.

GSKChicago Nov 24th, 2008 Link

WOW, I just built one to match the specs of my 135 and this thing came in at $54,650! Yes, it’s a well optioned model, but that’s pretty high. Definitely curious to hear about the handling, etc when you guys get your hands on one.

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