BMWNA is substantially extending the maintenance plan on all 3, 5 and 7 Series 2007 cars to boost sales over the next two months according to a report from Automotive News. The plan will run a full 6 years or 100,000 miles according to the report. Here’s an excerpt from the Automotive News:
“The intent is to attract additional customers to BMW’s used car business who still have reservations about the reliability and overall value of certified pre-owned cars,” BMW said in a statement.
“That’s the bread and butter, the heart of our lineup,” Russ Lucas, manager of BMW Pre-Owned Sales, said. “They represent 45 percent of our sales. In the next 60 to 90 days, I think we’ll see more sold.”
+Original article as appeared on Auto News/ PDF