BMW Explains the Origins of the Roundel Logo (Video)

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  • goat

    And yet for years journalist after journalist has started reviews with mention of the “spinning propellor” and used it as a metaphor for the speed, engineering prowess, what-have-you. Got to love (conveniently) false symbology!

  • Bimmer1

    All the video said is how the shape and colors were determined, not the design of the interior of the emblem, which I still believe to be the prop on a plane just like the rest of the world. They completely failed to state how they came up with the arrangement of the blue and white inside the emblem.

  • Philipp Zeissig

    The inside blue and white is the typical checkered blue/white Bavarian flag.