The i3 Coupe has been somewhat of a revelation for us at BF. Where the previous i3 four door concept was futuristic and compelling in a technological sense, the new coupe is almost sexy. There’s a aggressive done to the belt-line and front-end that the previous concept seemed to hide. And it’s also much easier to see a production vehicle behind all the orange paint.
As much as photos help tell the story of the car, we think this 2+ minutes of b-roll footage probably gives you a better sense of the presence it has.