BMW 328d Sedan Debuts at New York International Auto Show

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We ‘ve talked about this engine over the past year in other models and how it truly is the fuel miser than many diesel fans crave- with a bit of unexpected grunt. In our 120d we are seeing an average of around 50 mpg in combined driving with our often heavy left foot so the estimates of 45 mpg for the 328d on the highway may even be a bit on the low side.

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The new BMW 328d Sedan debuted to the US market at the New York International Auto, ushering in the next wave of BMW Advanced Diesel models in the US. The 328d will feature BMW’s 2.0-liter TwinPower diesel 4-cylinder engine. It produces 180 horsepower and 280 lb-ft of torque, available from 1,750 rpm. It will be mated to an 8-speed automatic transmission. The 328d Sedan will accelerate from 0 – 60 mph in just over seven seconds. Preliminary highway fuel economy estimates are expected to be 45 mpg. The 328d Sedan will be available in rear wheel drive and also with xDrive, BMW’s advanced all-wheel drive system. The sedans will be joined by the 328d xDrive Sports Wagon. All Three variants will arrive in US showroom as 2014 models in fall of 2013.

201420BMW20328d202 BMW Advanced diesel models have already shown to US enthusiasts that diesel power can be perfectly suited to The Ultimate Driving Machine. With the introduction of the first 4-cylinder diesel BMW engine offered in the US, BMW Advanced Diesel power and particularly outstanding levels of torque and outstanding fuel efficiency. Preliminary fuel economy estimates for the rear wheel drive 328d Sedan are 32 mpg city/45 mpg highway/37 mpg combined*. BMW Advanced Diesel technology includes Selective Catalyst Reduction to make the new 328d models true clean diesels.

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Unlike in past BMW diesels there will is not an additional cutout for the AdBlue, it will be along side the fuel filler tucked nicely behind the filler door and out of sight.

Levels of performance and luxury expected of any BMW 3 Series will be ensured with levels of standard equipment on par with the 328i gasoline models. The options list will include Luxury, Sport and Modern Lines as well as M Sport.

Detailed specifications and pricing will be available closer to launch. All three 328d variants will be available in US showrooms this fall.

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  • Adam

    I’ve always been a believer in diesel, I am quite happy that BMW NA are finally asking for them. For my daily I would have a hard time turning one down. On a funny side note on my way home from Chicago I saw not one but two Mercedes E Diesels from the 80’s, the car that nearly ruined the diesel market in America, and after following one for 10 or 20 seconds I understood why lol

  • Evan

    With diesel prices in New England around premium prices, if you do enough mileage in a year, the 328d will be quite the vehicle. If the premium hovers in the $1500 range and you plan on driving it for at least 4 years, you’d make it back.

    I am dissappointed that the F31 will be xDrive only for both 328i and 328d models. The extra weight and cost and fuel mileage hit for the actual number of days per year AWD may be useful make having to get xDrive frustrating. I understand the numbers game and am thankful that the F31 is here at all. Just sad that no RWD wagons will be on our shores.

    But, 45mpg highway is wonderful!!! Mostly because as stated, it’ll probably be even better!

  • Rob

    I agree that 45 mpg on the highway is a wonderful thing. The problem is the premium is $3,000 when compared to a 328i and $7,500 when compared to a 320i. I would love to own a deisel. However, you’ll never get your money back in 3 years (if you are looking at a lease). In my opinion, it would only make sense if you were going to buy the vehicle and keep it for a long time. Not many people do that any more. BMW needs to bring the price differential closer to the gas powered cars to make this work for most drivers.

  • m8oinc

    “Yea” to BMW bringing something like this to US markets….

    “Nea” to BMW calling it a 328d! It is a 320d, but they’re going to price it like it’s a “28”!!!

    BMW has a whatever25d and whatever30d offering, with increasing level of performance and pricing commensurate to badging, which is somewhat in-line with its “i” brethren.

    In this case however performance remains at 320d/320i levels, but pricing is going to be commensurate to a 328i.

    Boooooo! [throws rotten tomatoes, cabbage & lettuce]

  • howiepa

    No manual transmission? Shame — I was nearly sold on this in iX guise (still can’t bring myself to use the official BMW nomenclature for it).