BMW NA Sales Up 3% for March on the Strength of SUVs

Sales of BMW brand vehicles increased 2.9 percent in March 2019 for a total of 32,228 over the 31,311 vehicles sold in March 2018. As is customary these days it was BMW’s SUVs that continue to push sales upward. The top-selling vehicles in March included the BMW X3, BMW X5 Sports Activity Vehicles and the BMW X7 Sports Activity Vehicle, both in their first full month of sales. Also a contributor was the all-new BMW 3 Series sedan, the core of the brand.

BMW NA Sales

“March’s results are due to the success of our U.S.-built Sports Activity Vehicles, the outstanding sales of the BMW X3 and X5, and the incredible reception from our customers to the X7 and brand new 3 Series,” said Bernhard Kuhnt, president and CEO, BMW of North America. “We are pleased to finish Q1 on a positive note, thanks to the arrival of so much exciting new product and the strength of our dealer network.”

Sales of the BMW X3 reached 6,727 units in March, once again making it the best-selling BMW in the U.S. The BMW X7 had a very strong introduction in its first month on showroom floors, selling 2,186 units.

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