Rampenfest…..but when?
We all read the story a few weeks back about the “viral ” marketing campaign BMW had established for the launch of the 1...
We all read the story a few weeks back about the “viral ” marketing campaign BMW had established for the launch of the 1...
Today, I thought I would share with you a little piece of a cog in the BMW marketing machine. This week signifies the one...
We ‘re all about video this week on BimmerFile. We ‘ll be featuring some rarely seen official videos from BMW that give you both...
Here ‘s some low-hanging fruit for our latest in our ‘Ring on the Web series. Yes it ‘s a little MINI focused for a...
More 1 Series content for you today. Since I can only assume anyone reading this in the US is either on the way down...
With the introduction of the 1 Series coupe and convertible at US dealership nationwide today, we thought it appropriate to focus the 1er all...
A model and engine we will never see on this side of the ocean has won Green Car of the Year. Proof positive that...
“Fireball ” Tim Lawrence takes a chance to review the design of the new 1 Series. For those of you that aren ‘t familiar...
Autoshows are always experiences in one form or another. The highlight of the day today was Mini competing with BMW for the longest car...
First it was the 335i that Car and Driver dynoed at nearly 350hp. Now it ‘s the 135i ‘s turn. Mwerks took their long-term...
While we in no way endorse this rumors, we like them (from Winding Road): >A German source with direct knowledge of the goings-on tells...
Needless to say the X6 is a hefty vehicle in real life, it is very stout and aggressive. The wheels are massive, the lines...
It seems the automotive press is picking up a truth many of us have known about for some time. Diesel powered cars can be...
Our second in a series on the Nurburgring, this official BMW video is a behind the scenes look at a test driver doing final...