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The M1 to Feature MINI Like Personalization Program

BimmerFile Sections: //M1\\ | Rumor Feb 16th, 2010 8 Comments

BMW BMW ///M 1 Series Testing

The venerable Scott26 is back with more information on the upcoming M1 (or 1M or M2 depending on who you talk to) that is scheduled to drop in concept form early next month in Geneva. Specifically, it would seem he’s leaked details on some of the many option available to those who order the car.

(Editor)-While this information is from a reliable source it is still a rumor at this point. We do not have any hard evidence at the time this information was originally published

EXTERIOR:

  • Carbon fiber hood (bonnet)
  • Carbon fiber trunk (bootlid) with integrated spoiler
  • Carbon fiber mirrors
  • Carbon fiber front splitters
  • Carbon fiber rear valence diffuser
  • Carbon fiber sideskirts
  • M-stripes (available in M tricolors, Alpine White, or Ferric Gray)
  • M-stripes may be placed on left, central, or right hand side of car. Additional stripes can be incorporated along the side of the car.
  • 18″ competition wheels in two finishes
  • BMW shadowline chrome can be extended to the front kidney grills and rear exhaust ports (titanium effect finish will be an option).
  • Matte paint options : Frozen Gray, Frozen Black, Ice White.
  • Techno Violet option (including all additional colors from other M-vehicles)

INTERIOR:

  • Seats available in full and half-leather using M tri-color pattern on center of seats (like E30 / M3 Evo).
  • M tricolor pattern on door panels (like E30 / M3 Evo)
  • Carbon fiber dashboard panels / Aluminum panel options.
  • Titanium and body color matched pieces extending to the door handles and gear shift surround trim.
  • Alacantra seat fabric and roof headliner.

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Tonight’s Installment of Joy

BimmerFile Sections: Sales/Marketing | Video Feb 15th, 2010 4 Comments

Beginning tonight this new television spot featuring the Vision Efficient Dynamics concept will air. It is meant to show how the VED is not the just the future but its ideals are contained within each current model.

In our opinion this is a great advertisement and goes to the heart of what makes a BMW a BMW it is a sum of more than its parts.

Video: BMWNA via Bimmerpost

BMW ORACLE Racing wins America’s Cup.

BimmerFile Sections: EfficientDynamics | Official News Feb 15th, 2010 No Comments

BMW ORACLE Racing wins 33rd America’s Cup. The US-Challenger defeats the Defender 2 to 0.

Official Release: Munich/ Valencia. The BMW ORACLE Racing team has won the 33rd America’s Cup, dethroning Swiss holder Alinghi. The challenger’s spectacular trimaran “USA 17”, with its futuristic 68-metre wing sail, defeated the catamaran “Alinghi 5” in the waters off Valencia on the second day to record the decisive second win. The best-of-three match ended 2-0 in favour of the US crew of owner Larry Ellison. This Deed of Gift series saw the holder and challenger go head-to-head in a straight duel.

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BMW’s Olympic Presence

BimmerFile Sections: Official News | Sales/Marketing | Technology | Video Feb 15th, 2010 No Comments

The Story of Joy With the 2010 Vancouver Olympics underway, many may have noticed a significant number of BMW advertisements. BMWNA, with the opening ceremony on Friday, began the North American version of the “Joy” campaign. The “Story of Joy” will be BMW’s global marketing campaign and for the time being the “Ultimate Driving Machine” has been set aside for a more globally acceptable message. BMW will be utilizing a variety of mediums as part of this blitz from tv and print to a full day takeover of MSN.com. These ads will focus not only the cars, but the people that drive and ride in these cars as well as moments of Joy from these Olympic games.

While BMW’s full on marketing push may be seen out in the open in ads, there are other ways in which BMW is playing a large part in these winter Olympics. Most would not realize BMW has actively been involved behind the scenes if it was not for the announcers on NBC, specifically in bobsled and luge.

BMW has been working with the Bobsled and Luge Federation for Germany over the years to optimize aerodynamics and revolutionize construction. The four-man bobsled was put through its paces at the BMW Group wind tunnel to measure aerodynamic drag, lift and down force. The Luge team was also able to use the wind tunnel to optimise body positions, materials and equipment. A crucial element of testing is the accuracy with which data is measured, as well as the ability to test equipment at high speeds. The BMW wind tunnel is fully capable in all these areas and was a perfect fit. The BMW Group aerodynamics engineers have given the athletes a helping hand in their quest for Olympic gold with their suggestions and technology.

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M3 Competition Package Breaks Cover

BimmerFile Sections: //M3\\ | Official News Feb 12th, 2010 8 Comments

2011 M3

A few weeks back we exclusively broke the news of the Competition package returning from a four year hiatus to the M3 Coupé. Like the previous version, this new package offers lighter 19″ Motorsport wheels and some subtle tweaks meant to offer an even greater level of performance. However where the previous version added interior alcantara, uprated brakes and some new steering components, this new package makes due with a slightly short lists of upgrades:

  • 10mm lower suspension
  • 19” wheels with greater offset for a wider track.
  • Remapped (i.e. more aggressive) Electronic Damping Control and Dynamic Stability Control systems

The upside of course is price. Where the previous version was an over $4,000 option, the new Competition Package rings in at $2,500. Oh and it’s also available in four doors this time.

Official Release: The Competition Package, available for the Coupé and the Sedan, and the retrofit options from the range of Original BMW Accessories specially developed for the M3 are just two possible ways of individualising the sports car. With a suspension lowered by some 10 mm and light alloy wheels in the size 9 x 19 inches at the front and Y-spoke design at the rear, the Competition Package provides further optimised longitudinal and transverse dynamics. In addition, the control of the electronic damper adjustment function EDC including a Sport mode specially developed for the Competition Package has been precisely adjusted to the chassis modifications by means of map-based control and the driving stability control function DSC.

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BMW Adds Auto Start-Stop for M3 (EU Only)

BimmerFile Sections: //M3\\ | Official News Feb 12th, 2010 3 Comments

2011 M3

More driving pleasure, reduced emissions: this principle of the development strategy BMW EfficientDynamics applies equally at the very highest level of performance. As of spring 2010, the high-performance model BMW M3 consistently combines its outstanding driving performance figures with further reduced fuel consumption and exhaust emission levels. The range of BMW EfficientDynamics measures fitted as standard in the models BMW M3 Coupé, BMW M3 Convertible and BMW M3 Sedan is now to be supplemented with the Auto Start Stop Function (not available in the US market). This reduces the average fuel consumption and CO2 levels of the BMW M3 by up to 8 per cent or 24 grams of CO2 per kilometre. In order to further hone the outstandingly sporty profile of the model there will also be a Competition Package available as of spring 2010.

The BMW M3 achieves its outstanding performance with impressive efficiency. Its 4.0 litre V8 high-revving engine mobilises 309 kW/420 bhp, enabling superior acceleration response due to its unique propulsion. In addition to its fascinating performance characteristics, the 8-cylinder engine – developed exclusively for the BMW M3 – is characterised by an unusually high degree of efficiency. Additional efficiency potential is now tapped into with the Auto Start Stop Function. This helps the drive avoid idling phases when stopping at junctions or in congested traffic. In order to prevent unnecessary fuel consumption the engine is switched off when the vehicle comes to a halt. As soon as the driver wishes to continue driving, the engine is re-activated without delay.

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BMW Model Number Cheat Sheet

Classics
E9 CS (1968-1976)
E10 2002 (1967-1977)

1 Series
E81/82/88 1 Series (2004-)
F20 1 Series

3 Series
E21 3 Series (1975-1983)
E30 3 Series (1982-1993
E36 3 Series (1991-2000)
E46 3 Series (1999-2006)
E90/E91/E92/E93 3 Series (2006-)
F30 3 Series (2013-)

5 Series
E12 5 Series (1972-1981)
E28 5 Series (1981-1988)
E34 5 Series (1987-1995)
E39 5 Series (1995-2002)
E60/E61 5 Series (2003-2010)
F07 5 Series GT (2010-)
F10 5 Series (2011-)

6 Series
E24 6 Series (1976-1989)
E63 6 Series (2005-)
E64 6 Series Conv. (2006-)
F12 6 Series (2012-)

7 Series
E23 7 Series (1977-1987)
E32 7 Series (1988-1994)
E38 7 Series (1995–2001)
E65/E66 7 Series (2001-2008)
F01/02 7 Series (2009-)

8 Series
E31 8 Series (1989-1999)

X Series
E84 X1 (2009-)
E83 X3 (2004-2011)
F25 X3 (2011-)
E53 X5 (1999-2006)
E70 X5 (2006-)
E71 X6 (2008-)

Z Series
E36/7 Z3 Roadster
E36/7 Z3 Coupe (1995-2001)
E86 Z4 Coupe (2006-2009)
E85 Z4 Roadster (2002-2009)
E86 Z4 M Coupe (2006-2009)
E89 Z4 Roadster (2009-)
E52 Z8 (2000-2003)

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We believe in the old school BMW ownership experience. We believe in garage nights with a six pack and some friends. We believe in 2002s, in E30 M3s and E34 540s with the 6 speed. We believe in progress in both design and engineering but we haven't lost sight of what made the brand and its products great all those years ago. And yes, we believe in the manual transmission.

We long for the days of the wave and for the days of roll-up windows. Yet we love the gadgets on the inside and the xenons on the outside.

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