We first saw this color and interior trim on the awkwardly named Limited Edition Design Pure Impulse Z4 from BMW UK. In the US BMW NA will be marketing it as the Citrus Yellow package. Building on the success of the Ivory White Leather Package on the Z4, this new package bring a livelier and sportier feel to the Z4. The package will include the following features:
Sport seats with an exclusive black Alcantara/leather combination (GNSW). The center of the seats and backrest panels are black with Alcantara with yellow accents. – - Armrests and center console in black Nappa leather with door inserts in yellow – - Alcantara with a double lapped seam
Center of passenger-side dashboard in black Alcantara with yellow stitching. Lower dashboard in Citrus Yellow Individual Piano Black wood trim (4ML), which is only available with this package Anthracite colored headliner (775)
Exclusive exterior color Atacama Yellow (B21) which is only available with this package. Additional color choices are: Alpine White, Jet Black, Titanium Silver, Black Sapphire, and Space Gray
In the event that Atacama Yellow is ordered with a 35is, mirror caps will be yellow rather than the oxide silver as is standard on other 35is models.
BMW Design was tasked with creating a limited edition Z4 for the UK market. The goal was to create something unique and bold. The result is the Design Pure Impulse. (There are no plans for this to make it to the US market at this time)
Official Release: The new Design Pure Impulse equipment package has been put together by the BMW Z4’s designers, featuring exclusive colours and materials that show this charismatic and sporty roadster in its best light.
Updated with improved audio – this recording wasn’t quite the best but we’ve managed to work on the levels based on your feedback. Look for further improvements in next week’s show.
We’re celebrating our 20th episode of bringing you the best BMW news via the original BMW podcast and this week we’re fresh off drives of the 335is and the Z4 35is. We talk about both cars and how they bring M levels of performance to BMW’s “series” cars. Steering feel is back in the Z4 and the 335is sounds like a race car. What’s not to like? We also get you updates on the latest news around the 1M that will debut in Paris.
Did someone say wagons? We talk the ultimate wagon killer, the 550 GT and how it compares to the 5er wagon as well as wagons in general. It’s big, fast and surprisingly capable. Is it truly a replacement for wagons? You’ll have to listen.
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
Since our recent test of the Z4 35is we’ve had several people comments, email and tweet us saying that the Z4 35is has a rear that is simply a deal breaker. But is it really that bad? Take a look above and you can easily see the difference between the Z4 with the M Sport aerokit and the Z4 35is. The “is” literally has the same rear apron as the M Sport with one big exception – the rear faux defuser is painted body color rather than left flat black (or dark grey). Is it that bad? In our mind it’s definitely not as pleasing the eye as the M Sport package. It adds visual mass and looks less sporty in our eyes. But of course that’s us. Tell us what you think after the jump.
The photos here are of the Z4 35is at the Detroit Auto Show. Since the car I drove was in pre-production form we weren’t allowed to shoot any photos (except for the one we snuck in at the end of the article).
The Z4 35i I reviewed last year was about as perfect as a BMW has ever been. However, (and it’s a big however) there were a couple issues that were hard to ignore. The biggest was that the steering felt artificial at best and lacked the connection with the road you’d expect from a BMW. In fact after driving it I couldn’t remember any non SAV BMW product with less road feel. While the Z4 has been a huge hit and we rank it as one of the best BMW roadsters of all time, it seemed like a good car just one or two changes away from being great.
Enter the Z4 35is. In what has to be the most aggressive application of the “is” modifications to date, BMW has re-energized the Z4 as a car for enthusiasts. They started with re-mapping the steering and not only drastically improving the feel but also the weight. Driving the Z4 35is I couldn’t help but feel that this was as close to an ///M in feel as any BMW had been since the E46 ZHP.
Some enthusiasts have been less enthusiastic about BMW’s latest offerings, stating weight and size gains as the primary complaints. These individuals argue that the loss of road feel and lack of an overall performance purpose, compared to years gone by, have played a large role in their depleted lust for the latest Roundel creations. Others note that BMWNA forces options upon them that are not wanted by the die hard, such as the sunroof which is nothing but a helmet space robbing piece of glass and metal that also adds weight up high on the car effecting that precise corning desired. Well, those people are in for a treat in the coming months, the “Injected Sport” (IS) versions of the Z4 and 3 Series coupe and convertible are on the way to the US.
What do I mean? It is simple, while BMW is not going decrease the size of these models or even lighten them up- they are going to give you the increased feel and performance that you want without having to break the bank as badly or make as many trips to the pump as with a full on ///M car. These “IS” models are designed for us enthusiasts and will put a huge grin on anyone’s face if they drive them like they are designed for.
I have had the privilege of experiencing the Z4 sDrive35is riding shotgun during some exhilarating back road driving and have driven the 335is E92 along basically the same route. Each of these cars brings a good deal of performance to the party and a whole lot of torque on demand. (Full gallery and 335is exhaust note after the break)
Hello opposite lock. This is the first lap of the BMW Z4 GT3 at the Nürburgring Nordschleife (as driven by Richarad Göransson for the Schubert Motorsport Team).
BimmerFile is dedicated to bringing you the most interesting news, links and reviews related to the BMW brand and it's vehicles.
We believe in the old school BMW ownership experience. We believe in garage nights with a six pack and some friends. We believe in 2002s, in E30 M3s and E34 540s with the 6 speed. We believe in progress in both design and engineering but we haven't lost sight of what made the brand and its products great all those years ago. And yes, we believe in the manual transmission.
We long for the days of the wave and for the days of roll-up windows. Yet we love the gadgets on the inside and the xenons on the outside.
In short, we can't get enough of BMWs. This is BimmerFile.
Sections: E89 Z4 Roadster Jul 14th, 2010 2 Comments 
