Not only did BMW hand over the keys to the F30 to journalists last week but also BMW’s own race car drivers and track instructors. And as you can imagine they have their own thoughts about the car. But one thing is clear through the hype, the F30 is much more of a neutral handling track happy car than the E90. And the pick of the group? It’s hard to argue with more power but, as our review reveals, the four cylinder 328i may just be the perfect blend of performance, weight distribution and efficiency. But lets hear what the drivers have to say.
Perhaps the best video we’ve seen yet, BMW UK has released it’s own launch video (similar to the US launch video) that shows off all the best angles of the new F30 3 Series. And as we’ve said previously, the more we see the car in person and in video, the better it gets.
We love vintage BMWs but this is a different breed. Still it’s worth a link and mention since it’ll likely be a part of our cultural consciousness in 2012. The Sri Lankan born pop star released her latest video, Bad Girls on Youtube a few days ago featuring that ridiculous straight-line drifting thing that we’ve seen elsewhere on Youtube. No it’s not our idea of the best use of even a ratty E36, but we have to admit the driving in the video as a whole is pretty compelling.
The 3 Series continues to look better and better to us as we see it in person and in motion more and more. To prove that point BMW has released several new videos around the recent press launch of the car in Monterey California. Check them all out after the break.
To ring in Super Bowl Sunday we bring you a short video via M-Power about what makes M cars so great. Balance. As is shown by the 1M, balance is more important than 0-60 sprints or top speed. It is the corners that shave seconds off of lap times and what truly matter.
BMWNA Officially launched the new ads for the all new 3 Series today. Some of them are quite amusing, they focus on the integrated technologies rather than the driving prowess of the car but they are a huge step up from the previous campaign in our eyes. The six shorts are after the jump… personal favorite would have to be “The Close Call”.
The BMW Performance Driving School Instructors had some time with the new F30 3er on the track at Laguna Seca and BMWNA was nice enough to make a short but sweet video of it. Enjoy.
The F30 is being officially unveiled to the press this week in Monterey California and, as you’d expect, we’ll be getting our best look yet at the car that debuted in Detroit. For a recap of our driving impressions of the F30, check out our first drive from last November. And for new look at the F30 in motion, check out the new launch video after the break.
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We believe in the old school BMW ownership experience. We believe in garage nights with a six pack and some friends. We believe in 2002s, in E30 M3s and E34 540s with the 6 speed. We believe in progress in both design and engineering but we haven't lost sight of what made the brand and its products great all those years ago. And yes, we believe in the manual transmission.
We long for the days of the wave and for the days of roll-up windows. Yet we love the gadgets on the inside and the xenons on the outside.
In short, we can't get enough of BMWs. This is BimmerFile.
Sections: F30 3 Series, Video Feb 9th, 2012 No Comments 
