The return of the “Ultimate Driving Machine ” campaign got us to thinking about some of BMW ‘s past tv spots. Some of those we recall are more recent than others, like our favorite above- the 2008 ad showing off the inner workings of the ///M3 race bred V8 engine. All of them bring back strong memories and are examples of what BMW ads should be and what they are getting back to.

Do you remember the original E39 M5 spot, the one with the camera attached to it as it films a world record jet powered car attempt or how about the X3 ad mocking all other SUVs? Those and a handful of others can be found after the jump. The 1M and 318is ads shouldn ‘t be missed. If you have a favorite ad just let us know in the comments and we ‘ll try to include it in the post.