Back in 2012, Twitter co-founders Ev Williams and Biz Stone launched a blog-publishing platform called [Medium]( While most of the early posts where about technology, the site quickly evolved to include high-quality professional and non-professionals contributions on a variety of topics.

Earlier this year, BMW USA was the latest in a series of brands to join the service. In collaboration with Medium’s design hub, re:form, our favorite automobile manufacturer describes how its design process works, and “brings an unrivaled insider’s look at the evolution of BMW’s iconic driving machines” through a numbers of essays and interviews.

BMW USA and Medium have produced [five posts]( so far, all equally fascinating. Because of my interest in design, my favorite article is The Typography of Speed, but I highly recommend reading them all. Well done, BMW USA.