Project i Sales/Marketing Video Activate the Future Episode 4: Learning to Stop Worrying and Love the Future by Gabriel Bridger February 22, 2011February 22, 2011
Project i Sales/Marketing BMW i Marketing Campaign Launches Official Release: Saturday evening saw the launch of teaser communications for the new BMW sub-brand. Light installations and video projections illuminated BMW Group buildings... by Gabriel Bridger February 21, 2011
Official News Project i Video Born Electric: BMW Officially Announces \”BMW i\” Today is the day that BMW took the wraps off its biggest gamble to date. No it ‘s not a full car reveal. Actually... by Gabriel Bridger February 21, 2011February 21, 2011
Official News Project i BMW\’s New Brand to be Called the BMW \”i\” Live from Munich – BMW has just announced that the Megacity brand will be known as “i “. Two models are already planned and... by Gabriel Bridger February 21, 2011February 21, 2011
MINI Project i BMW to Launch Megacity Sub-Brand Monday The title says it all. BMW will launch the highly anticipated new sub-brand on Monday. We ‘ll be in Munich later in the week... by Gabriel Bridger February 18, 2011February 18, 2011
Project i Video Activate the Future Episode 3: Reinventing Mobility by Gabriel Bridger February 15, 2011February 15, 2011
ActveE BMW ActiveE: Everyday Usability (Video) BMW has released it ‘s latest Active E video – this time detailing the cars usability in every day living. The ActiveE (yes we... by Staff February 15, 2011February 15, 2011
ActveE Video BMW Active E Video We ‘ve combed through the various videos that BMW has released on the Active E and brought you the best of the lot. The... by Staff February 13, 2011February 15, 2011
ActveE Official News World Premier: BMW ActiveE by Gabriel Bridger February 10, 2011February 10, 2011
Project i Video Activate the Future Episode 2: The Future Isn\’t What it Used to be by Gabriel Bridger February 8, 2011February 8, 2011
Project i BMW Megacity to get Official Name February 21st & Be Lease Only? Automotive News spoke with a few BMW board members about the Megacity recently and shed some new light on the electric city car. The... by Staff February 3, 2011February 8, 2011
Project i Video Activate the Future Episode 1: New City by Gabriel Bridger February 1, 2011February 1, 2011
EfficientDynamics MINI Official News BMW & PSA Announce Joint Venture to Produce Hybrids No this isn ‘t the first time we ‘ve read an official press release on this topic. But now BMW and PSA feel compelled... by Gabriel Bridger February 1, 2011February 3, 2011
Project i Technology Video BMW Begins It\’s March Towards the iSetta With Documentary Series As part of the master marketing plan BMW has begun the next stage of Project i marketing with it ‘s new site and documentary... by Gabriel Bridger January 25, 2011January 25, 2011