BMW’s i3 Superbowl Commercial Debuts
Introducing a new idea to consumers is hard. Ask BMWNA about the i3 sales for the first few months. But persistence can pay off….
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BMW, VW & ChargePoint Announce Electric Car Charging Partnership
BMW is partnering with VA and ChargePoint to battle Tesla in its charging infrastructure. This new partnership has a goal of nearly 100 DC…
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BimmerCast #73 – BMW’s 2014 in Review
After a long, long time, we’re back with the BimmerCast. Michael and I get together to discuss 2014, both he highs and lows for…
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BMW to Advertise the i3 During the Superbowl
How do you move the i3 off dealer lots? Tell me about how great it is. Apparently that’s just what BMW is doing on…
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BMW Invests in Parkmobile
With this latest investment, BMW expends its already diversified portfolio of i Mobility Services. Parkmobile provides on-demand mobile payment solutions for public on-street parking….
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BMW Innovations at CES 2015: Gesture Displays, Automated Parking & Laser Lights
Official Release: BMW was quick to realise the importance of communication between vehicles, drivers and the environment and is today one of the world’s…
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Reverse Engineering the BMW i3 – An Inside Look at BMW’s Electric Car
Engineers from Munro & Associates show some of the innovations in the new BMW i3. It’s a remarkable way to better understand the genius…
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The Story of the First i8 Buyer
A great story that we can all (almost) relate to. Almost in that the Z1 is a bit out of reach for those in…
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Is the End of Combustion Engines in Sight?
Although electric vehicles are now fully part of the automotive landscape, hydrogen-powered cars still have a long way to go before becoming mainstream. In…
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Announcing BMW Claim Chowder
Last week, Harald Krueger was named future CEO of the BMW Group in place of Norbert Reithofer. Until Krueger’s appointment becomes effective in the…
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BMW Introduces 360-degree Collision Avoidance and Fully-Automated Parking
BMW was already demonstrating at the Consumer Electronics Show (CES) 2014 how perfect control technology can provide highly automated mastery of all drive statuses…
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BMW Group’s DriveNow Launches in London
DriveNow is a car-sharing joint venture from the BMW Group and the car rental company Sixt. Through this partnership BMW contributes the vehicles and…
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The BMW i8 Wins the Top Gear Performance Car of the Year Award
Official News: The BMW i8 has been named as Top Gear magazine’s global Car of the Year 2014. The plug-in hybrid performance vehicle beat…
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BMW is Preparing to Add Plug-in Hybrid Versions of Core Models
This news was previewed at BMW’s Innovations Days recently with the rollout of a face lifted F30 plugin hybrid. But what wasn’t said is…
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