BMW is extending the “Joy ” metaphor into racing with it ‘s latest video for the campaign. It ‘s a great way to not only see (and hear) the car in action but to get to know the drivers and some of the other players. The video features drivers Joey Hand, Bill Auberlen, Dirk Mueller, Tommy Milner, Martin Birkmann and of course team principle Bobby Rahal.

You can watch the M3 GT2 ‘s 2010 debut at the 12 Hours of Sebring Live on SPEED TV, March 20, 2010.