2026 BMW M2 CS: Specs, Performance & Key Upgrades
With the forthcoming 2026 M2 CS, BMW won’t be reinventing the wheel—but it will be honing an already focused M car. The CS will...
BMW EVs to Gain Tesla Supercharger Access in 2025: What to Know About the NACS Transition
For North American BMW EV owners, seamless long-distance travel is about to get a serious upgrade. The Bavarians are officially joining the Tesla Supercharger...
2025 BMW i5 Gains Range & Efficiency – Here’s How It Compares to the Competition
Beginning with March 2025 production, BMW is launching a series of incremental updates improving efficiency for the i5 eDrive40 and xDrive40 with some notable...
European Automakers are Beginning to Pause US Shipments & Cut Models, Could BMW Follow?
Last week we broke down BMW’s initial response to the new U.S. tariffs and what that could mean for pricing going forward. With the smoke clearing (or at...
BMW’s Q1 2025 U.S. Sales Increase With Major EV Gains
BMW of North America has unveiled its first-quarter sales figures for 2025, showcasing a nuanced landscape of both commendable successes and notable challenges across...
BMW Will Return to its Design Roots With the Neue Klasse iX3 and i3
After years of increasingly polarizing design choices, BMW appears to be hitting the reset button with a design (and philosophical) shift that could reconnect...
BMW iX3 Confirmed for September Introduction as First Neue Klasse Vehicle
The dawn of BMW’s Neue Klasse era is upon us, with the all-electric iX3 set to make its grand entrance at the IAA Mobility...
BMW M2 Prices Might Increase by 25% May 1st Due to Tariffs
In response to the new 25% tariff on vehicles imported from Mexico, BMW North America has told dealers that price protection is in place...
The BMW Art Car: 50 Years of Speed, Sculpture, and Subversion
There’s something about a race car that demands to be looked at. Maybe it’s the crouched stance, the exaggerated aerodynamics, or just the knowledge...
BMW’s Future: How Processing Power Is Replacing Horsepower w/Video
The next ultimate driving machine won’t be driven by power figures as much as processing power. With the Neue Klasse generation of products, BMW...
G87 M2 vs. F87 M2: What BMW Got Right—and What They Got Wrong
Since its debut in the middle of the last decade, the BMW M2 has carried the weight of expectation—perhaps unfairly—as the last true “Ultimate Driving Machine.” While its...
The Birth Of an Icon: The First 3 Series Arrives in the US
By the time BMW of North America officially took the reins from Max Hoffman on March 15, 1975, the 2002 had already spent more...
How BMW’s “The Ultimate Driving Machine” Became the Greatest Automotive Slogan of All Time
A great ad slogan is more than just a catchy phrase—it’s a mission statement wrapped in a few carefully chosen words. The best of...