2023 BMW X7 Hands-On First Impressions
The first question you might have is simply why? Why has BMW radically rethink its classic quad headlight design – something that has been...
World Premier: 2023 BMW X7 LCI Introduces a Bold New Look
In 2001 BMW shocked the world with an entire new design language for the 7 Series. It was revolutionary and highly controversial at the...
BMW M4 GT3 Takes First Victory in IMSA GT Daytona Class at Long Beach
While BMW Team RLL finished a disappointing 6th, the private team of Paul Miller racing gave the BMW M4 GT3 its first class victory...
BMW Aluminum Wheels to Be sustainably produced Beginning in 2024
BMW and MINI is aggressively positioning both brands as not only driver and design centric but sustainably minded. While EVs represent part of that...
BMW M Team RLL Preps For Long Beach and Rest Of the Seaon IMSA as a Single Car Team
BMW M Team RLL is shifting its focus to the sprint race portion of the IMSA season and will only race one BMW M4...
BMW NA Sales See an Increase in Q1 2022
Crossovers are killing it in the marketplace and BMW is no exception. In the first quarter of 2022, BMW brand sales in the U.S....
BMW 5G ESIM, Digital Key Plus and eDrive Zones Launched in the US
OFFICIAL RELEASE: BMW 5G eSIM, Digital Key Plus and eDrive Launched in the US With the launch of the all-new, all-electric BMW iX and...
BMW M4 GT3 Preps for Sebring
After a disappointing initial outing at the 24 Hours of Daytona, BMW M Team RLL is back and ready for Sebring. This will represent...
Radically Styled New 2023 BMW 7 Series Previewed In EV & Conventional Forms
Take your eyes off the size of that grille for a moment and consider that BMW is doing what many thought was impossible. They...
Tesla Passes BMW in US Luxury Sales
The day has come that BMW isn’t fighting Mercedes and Lexus for the luxury crown but Tesla. And as of January Tesla is winning....
BMW Buys Alpina – Legendary BMW Tuner is Independent No Longer
BMW buys Alpina. Those are words that don’t seem all that surprising yet feel shocking at the same time. For decades the legendary BMW...
Russia’s Invasion of Ukraine Disrupts BMW Production
While it pales in comparison to the issues the people of Ukraine are dealing with, the recent Russian invasion is also causing issues for...
First Drive: 2022 BMW X3M Competition – BMW Builds An SUV for Enthusiasts
The refreshed 2022 X3M Competition can be summed up in the most surprising word imaginable for a small crossover – hilarious. In a sea...
World Premier The 8 X Jeff Koons
Since the breathtaking BMW M3 GT2 art-car debuted over ten years ago Jeff Koons has been a friend of the brand. Now BMW is...