The BMW Formula E Racing Team Is Shutting Down
It wasn’t long ago that Formula E looked like the future of motorsports. Yet today it’s on its heels with the departure of Audi...
BMW Performance Center Announces BMW M4 GT4 Racing School
Ever wanted to drive a race car with professional instruction? BMW Performance Center has announced its new BMW M and M4 GT4 Experience complete...
The New BMW M4 GT3 and The Many Partners That Made it Possible
As with all forms of the automotive business, race cars are the result of not only many people but many companies coming together to...
The BMW M3 and M4 Configurator is Live on BMWUSA
The BMW M3 and M4 configurator is live and ready for you to waste some hours on. While pricing and options have been available...
BMW And EPIC Games Celebrate Long Standing Partnership
BMW and MINI have been partnering with EPIC Games since 2016. Some of the first fruits of that collaboration are just now seeing the...
BMW Releases Chasing iNext Documentary Full of Top Secret Cars and Sarcasm
The BMW documentary “Chasing iNext” is out and is six episodes full of two secret cars and sarcasm. The filmmakers have created a series...
BMW IX Videos Are Here Detailing the Design Inside and Out
The first BMW iX videos have dropped from BMW to help us wrap our heads around this entirely new product. Starting from scratch is...
World Premier: The Electric BMW iX with 500hp and Over 300 Mile Range
The BMW iX represents the first clean-sheet design of an all electric car from BMW since the i3 almost ten years ago and the...
BMW Sees Significant Profit in the Third Quarter
BMW is seeing dramatically improved market conditions worldwide driven by increasing demand. The result is a € 2.5 billion BMW profit in the third quarter...
Highly Anticipated All Electric BMW iX To Debut As Part Of New Digital Series
We’re just days away from the long awaited debut of the BMW iNext (or BMW iX as it’s rumored to be call) and BMW...
Spied: The First Fully Electric M Car
The first full electrified product will be the i4M. While it’s not a full electric M car, it is the first fully electric M...
Why BMW and Porsche are Selling to the Hoodie Crowd
The WSJ has a great article on BMW’s recent collaboration with Kith and some of Porsche’s recent marketing efforts. In short these brands are...
World Premier: 2022 BMW M4 Kith Edition
BMW has collaborated with many brands over the years but none quite like Kith. The brainchild of lifelong BMW enthusiast Ronnie Fieg, Kith is...
BMW x Kith – The Collection
We’re big fans of Kith and we don’t have to explain how much we love the BMW brand. So when it was announced these...