To ring in Super Bowl Sunday we bring you a short video via M-Power about what makes M cars so great. Balance. As is shown by the 1M, balance is more important than 0-60 sprints or top speed. It is the corners that shave seconds off of lap times and what truly matter.
Official Release: No fewer than six BMW Group models have received the prestigious 2011 GOOD DESIGNTM Award: the BMW 6 Series Convertible, the BMW 6 Series Coupe, the BMW 1 Series M Coupe, the BMW ActiveE, and the two motorcycle models BMW K 1600 GT/GTL along with the BMW G650 GS. The annual GOOD DESIGNTM Award ranks as the most celebrated international accolade in the field of product design – and this year once again it honours the outstanding quality of BMW Group Design.
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After a long day of interviews at the North American International Auto Show Todd and Matt caught up with BMWNA’s M Boss Matthew Russell with an impromptu interview that covered a range of topics. First up we talk 3 Series and the fact that the NAIAS this year is all about 3er. But then we quickly move onto the M5 and why Mr. Russell loves the X5M but thinks the M5 is hands-down the best car in the world.
BMW M Brand Manager Matthew Russell made it official this week at NAIAS. Production for the 1M in the US is over and the final tally is 740 unit. The much lauded baby M car was produced from March to November of this year as a 2011 model. But why no 2012 when it’s still finishing its production run outside the US?
The heart and soul of BimmerFile (as the case with MotoringFile) are the reviews. And it’s not just the new cars we’re after but the classics. This year we were lucky to review a couple instant classics and one that is unarguably the real thing. Our reviews of the 1 Series M Coupe and the F10 M5 surely fall under the former. They each represent a step towards the future for BMW M while keeping an eye on the past. But it was a 39 year old coupe on a storied road that completely stole our heart.
First it was Jeremey Clarkson calling it the most fun car of the year. Then we followed officially naming it the BimmerFile’s BMW of the year. Now another third of Top Gear has chimed in and given it top honors for 2011. Richard Hammond has named the 1M is own 2011 car of the year. Here’s an excerpt:
Visually, it tells you straightaway that while it might be still right now, what it wants to do more than anything is bounce up and down like a mad thing, crap on the rug and tear off with the TV remote in its teeth. Comparisons are made with the original BMW M3 every time this car is talked about, and with good reason. The M3, when it popped up in 1987, was adored for its track-derived focus, razor-sharp performance and fizzing, raucous energy.
German publication Autobild took the entire current M range (including the ultra rare M3 CRT) to the Sachsenring. The winner? Perhaps unsurprisingly it was the über M3, the new CRT. But what of the standard production models? The F10 M5 bested the lot with a time of 1:38.90. Not bad for a heavy-weight. But it was the race for second that caught out attention.
Over the years I’ve driven countless BMWs. I’ve put mile after mile on new, used and just plainly old BMWs in every condition imaginable. And yet I’ve never been more excited about one as I am with the little white car parked in my garage.
There is nothing quite like the 1M in BMW’s product mix. Small, relatively light (by modern standards) and stuffed full of M3 components, it’s a 1 Series that looks like it’s been in the gym for the last three years. And in some ways it has with the M division having endowed it with heavy doses huge wheels, fat tires, wide fender flares and air intakes seemingly everywhere.
Then there’s the engine. However as much as the twin-turbo N54-B30TO makes for a great motivator under the hood, the experience is dominated by the M3 influenced chassis, suspension and brakes. Yet it’s so much more and less than an M3. take away 600 lbs and shorten the wheelbase and you’ll understand why, in our first review of the car, we called it likely the best small M car ever. And because of it all it’s easily one of the most endearing BMW’s in recent memory. But how would it hold up to 2,000 miles? Are there cracks in the armor or is the 1M as good as we initially believed?
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We believe in the old school BMW ownership experience. We believe in garage nights with a six pack and some friends. We believe in 2002s, in E30 M3s and E34 540s with the 6 speed. We believe in progress in both design and engineering but we haven't lost sight of what made the brand and its products great all those years ago. And yes, we believe in the manual transmission.
We long for the days of the wave and for the days of roll-up windows. Yet we love the gadgets on the inside and the xenons on the outside.
In short, we can't get enough of BMWs. This is BimmerFile.