Gabriel Bridger, Author at BimmerFile

How Unlikely CEO Eberhard von Kuenheim Saved BMW

Another creat story from the Automotive News on the occasion of Bmw turning 100. This one is the lesser known story (outside of Munich...

Advertising BMW Classic Design E10 2002 E21 3 Series

How Bob Lutz Saved BMW’s Kidney Grille and Create the Ultimate Driving Machine

As part of BMW’s centenary celebrations Automotive News has a couple of articles detailing the fascinating history of the brand. Perhaps one of the...

Concept Video Vision

The BMW Vision Next 100 Concept Car Videos

The Vision Next is more than just a celebration of BMW, it’s a glimpse into the future of all cars. While the lengthy official...

Concept Design Official News Vision

World Premier: BMW Vision Next 100

To celebrate its 100th birthday BMW has given itself a present in the form of a wildly futuristic concept – the BMW Vision Next...

Official News

BMW Increases its Foundation Spend by €100 Million

To mark its centenary year, the BMW Group is enhancing its commitment to social responsibility. The capital of its foundation, BMW Foundation Herbert Quandt,...

Official News

BMWNA Announces 2016 Centers of Excellence

BMW of North America has announced it’s 2016 Centers of Excellence. For the uninitiated Centers of Excellence awards are given out to dealers who...

//M2 Awards Design F48 X1 G01 & G02 7 Series MINI Official News

BMW & MINI Win iF GOOD Design Awards

Official release. The outstanding quality of design achieved by the BMW Group is setting new standards, as an array of design prizes have highlighted....

Official News

100 Facts of BMW’s First 100 Years

BMW’s first 100 years distilled down into 100 key facts. What could be better for a deep dive into some of the brand’s more fascinating...

BMW Classic Official News

Celebrating 100 Years of BMW

Where do you start when you’re celebrating 100 years? How do you even begin to think about the highlights and the key moments? We...

Geneva

2016 Geneva Motor Show Gallery

The Porsche 911 R. The Bugatti Chiron. The All electric Morgan Three-Wheeler? Geneva had it all this year from supercars to crazy one-offs and...

Alpina

Alpina at the 2016 Geneva Motorshow

Geneva gave us a chance to see plenty of Alpina metal on display including the new 600 hp flagship B7. Look of the B7...

//M2 //M3 Video

Video: BMW at the 2016 Geneva Motor Show

Can’t make it to Geneva? We’ve got you covered with a full view of BMW’s stand at the show. Unsurprisingly the big star with...

//M4 Video

The BMW M4 Competition Package Video Review by Auto Express

Steve Sutcliffe formally of Autocar fame has moved on to Auto Express and into the M4 Competition Package. The resulting video is perhaps our...

//M2 Official News

The BMW M2 W/Performance Accessories to Debut at Road Atlanta

Want to catch the first look at the M2 with those covetable performance parts? They’re debuting at the Peachtree Chapter BMW CCA Driving School...